Why the Future of Content is Through Shows

With Toys R Us Stores going down nd the grim predictions for many retail stores to follow, it’s starting to feel like we’re witnessing an apocalypse of some kind. But if you think about it, Toys R Us is an excellent example of a large brand that never evolved with the rise of social media. What if they had had started a show on YouTube, perhaps an engaging cartoon, to reach their target audience?

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Briar Prestidge